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The big idea | |||||
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Retailers are telling customers to keep items instead of returning them. Hereās why |
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Free returns are great, but know whatās even better? Free stuff. Retailers like Amazon, Target, and Walmart have left customers pleasantly surprised by letting them keep refunded merchandise instead of returning it, per Business Insider. Why are they doing this?Free shipping has long been table stakes for consumers, but it turns out retailers donāt want to pay for shipping either, especially for an item coming back. Due to the pandemic and global logistics challenges, the shipping burden has increasingly fallen on their shoulders:
Before you go plotting your next big haulā¦ā¦ there are some rules ā not everything or everyone is eligible for freebies. The new
So if you had visions of copping a new flat-screen out of the deal, think more along the price point of fidget spinners. And donāt go too crazy, or you may get banned from Amazon for filing too many returns. |
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SNIPPETS |
Not good: Bracketing ā ordering several sizes/colors of an item, intending to return some ā has become a logistical, financial, and environmental retail nightmare. #ecommerce-retail Energy Dome raised $11m, which it will use to demo a CO2 battery in Italy. Itāll charge during the day, then discharge at night when solar power isnāt an option. #clean-energy Itās aliiiiiive: Xenobots are robots made with frog stem cells. They can reproduce on their own in a way unlike any plant or animal, which is totally fine and not at all scary. #emerging-tech New sheriff in town: Hereās how a group of crypto vigilantes scours the internet in search of scams. #privacy Weed card: SuperNet is coming out with a credit card for dispensaries, a reaction to many traditional banking institutionsā reluctance to service cannabis companies. #fintech-crypto Twitter ban: The social media now prohibits sharing private photos or videos of people without their consent. This does not apply to public figures or images from public events. #big-tech Now on MFM: Disneyland is now a $3.8B empire. How did Walt do it? #mfm |
Problems at the Pump | |||||
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Gas prices are rising at near-record levels. Thereās no easy fix. |
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Hereās a sentence that could have been written basically anytime since 1999: Gas prices are really high. But this year itās different. Like way too many things in 2021, itās worse. Per The Wall Street Journal, gas prices are up 50% YoY, the largest percentage jump in 10+ years. Commiserate like itās ā08Nationally, the average price for a gallon of regular is up to $3.39 from $2.27 a year ago. The record is $4, set in summer 2008. Prices vary by state depending on local taxes, regulations, and energy infrastructure. Two stark examples:
When added to rising costs of groceries and other consumer staples, the jump is taking a toll on drivers (as well as on gas station owners) and putting pressure on producers to boost supply. But itās not that simpleWhile tapping into reserves could help lower prices, American producers have been slow to ramp production due to pressure from investors to limit environmental harm, creating a lose-lose situation:
On the bright side, analysts believe electric vehicles will be cheaper to make than gas vehicles as early as 2027, which could make the concept of gas prices (and endless complaints about them) a thing of the past. |
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Free Resource |
On creating āsnackableā content for socialsOur attention spans arenāt exactly thriving⦠The average is now 8 seconds, down from 12 in 2000. You hate to see it. But the trend is clear: People crave bite-sized information. So content that still hits when skimmed is a glorious way to catch eyes and engagements. How to make extremely snackable content (3-minute video)This explains how to make snacks on social media. It too is a snack. When promoting your business, youāre competing with a lot of distracting stimuli. So make a habit of creating content that always packs a punch. Itās a big plus when your brand starts to hit like a guilty pleasure. (Also: We thought youād like this 2021 State of Marketing Report by Litmus, Wistia, and HubSpot.) |
Responsible snacking ā |
No Bank You | |||||
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We may (finally) be seeing the end of overdraft fees |
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The overdraft fee. Itās the bane of our existence. While we hate it, US banks feast on the charge: The industry made an eye-watering $14B+ on overdraft in 2019 [insert unprintable words]. The practice may be coming to an endOn Wednesday, Capital One announced it will eliminate overdraft, per CNBC. The bank ā which charges customers $25-$35 for conducting transactions that exceed their balance ā makes $150m a year on the hated fee. With ~350 physical locations and 70k ATMs, Capital One is the biggest US bank to ax overdraft. Moving forward, it will:
Overdraft fees have long been a point of contentionEarlier this year, a group of Democrat senators sent a letter to JPMorgan demanding that the bank return $1.5B in overdraft fees it made during COVID. JPMorganās CEO Jamie Dimon said āno.ā In what is probably not a coincidence, the Consumer Financial Protection Bureau (CFPB) said on Wednesday that itās increasing oversight of banks that rely on overdraft. Capital Oneās moveā¦ā¦ could signal an industrywide change. There is precedent for this: In 2019, brokerages (TD Ameritrade, Charles Schwab, Interactive Brokers) all got rid of trading commissions in quick succession so as to stay competitive. If history repeated itself, then [insert fist pound]. |
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AROUND THE WEB |
āļø On this day: In 2001, energy company Enron filed for Chapter 11 bankruptcy ā one of the largest filings in US history ā in the wake of an accounting scandal. š§ Useful: Amazon has 150+ private-label brands, but most shoppers donāt know what they are. This browser extension from The Markup provides some transparency. šŖ Wait, what: Star Trek creator Gene Roddenberryās signature is now available as an NFT, implanted as DNA code in a living bacteria cell. Though now dormant and on display at Art Basel, the cell could be reanimated and produce billions of copies. š§ How to: Self-care doesnāt mean the same thing for everyone. Stress management expert Dr. Cynthia Ackrill explains how to determine what it means for you. š Thatās cool: Fierljeppen is an extreme Dutch sport that involves pole vaulting across a canal. It dates back to the 1200s when people did it to get around. š¤ Chill out: Make these pastel robots dance to a happy tune. |
Meme of the day |
Source: Quickmeme |
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