It’s been a tough couple of years for the Consumer Electronics Show (CES).
After peaking at 180k+ attendees pre-pandemic, CES was forced online in 2021, and saw just a quarter of pre-pandemic attendance in 2022.
This year, the Las Vegas event hopes to attract 100k+ attendees, as well as 2.5k+ exhibitors from 166 countries, per Axios.
Over the next few days, there’ll be literally thousands of announcements and product demos, including from automotive brands (which have 25% more floor space than last year), metaverse developers, robotics companies (throwback to Charmin’s Rollbot), smart home gadget makers, and more.
While the event officially starts today, we’ve already seen streaming platform Roku debut its own line of TVs, and learned of a $150m deal that will see Stellantis mass-produce Archer’s electric air taxis.
There’ll be a lot of meetings, too — on average, industry execs have 29 meetings while they’re at CES.