It isn’t easy bringing a 68k-person social media company into the metaverse.
The 1st step involves literally renaming yourself Metaverse (Meta for short). The 2nd entails hiring talent.
On Meta’s job board, there are now 6x+ the jobs listed for Oculus than for Messenger, Instagram, and WhatsApp combined. Looking deeper, AR/VR roles comprise 21% of all jobs listed. Just 1.6% are in advertising tech.
Bottom line: Meta is eyeing a future with less Facebook, Instagram, and WhatsApp, and much, much more… Meta.
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