Robinhood is having a wild 2021.
The trading app — founded in 2013 to “democratize finance” — has empowered a whole generation of retail traders.
Those traders overwhelmed the app during the Reddit-fueled GameStop frenzy earlier this year. Just to keep the lights on, Robinhood had to raise $3.5B in emergency loans.
And — last Thursday — it officially filed its S-1 paper for an IPO, with plans to trade under the ticker $HOOD. Per CNBC, it’s seeing significant growth:
More than 60% of its sales ($331m) come from the payment for order flow (PFOF), where Robinhood directs trades (e.g., equities, options) to market makers like Citadel Securities.
… PFOF is criticized for “lack of transparency.” This isn’t the only part of Robinhood’s business that is under the microscope.
The startup paid a record $70m fine to US finance regulator FINRA a day (!!!) before filing its IPO papers.
FINRA says Robinhood has caused “significant harm” to its customers, including the enabling of risky trading (via options) and misleading info around other trading tools (margin lending).
That’s more than 2x last year’s take and a driving force behind a potential $40B+ valuation.
Robinhood notes a few interesting risks to its business prospects, though:
Like we said: Robinhood is having a wild 2021.