Whether the government likes it or not. Cannabidiol (CBD) is the part of the weed plant that gives you the health benefits, without having the “stop looking at me swan” effect on your mind (unique to THC).
You know what we’re talking about you friggin’ potheads — now, according to the Hemp Business Journal, the CBD market is estimated to explode into a $2.1B industry by 2020; a 700% increase from 2016.
For your health
CBD isn’t psychotropic, meaning it won’t alter your grip on reality, but it still continues to work on the brain and nervous system.
It targets a wide haul of proteins that balance cell movement all over the human body, relieving the physiological itchies looking to take down the human spirit — AKA pain, anxiety, and nausea.
But, even though CBD doesn’t get you high, the stigma surrounding it’s stoney counterpart continues to box hemp into the murky waters of yesteryear.
Now, the market is finally growing (outside of your uncle’s basement)
Recent legal proceedings have ruled in favor of those looking to chillax, and the Industrial Hemp Farming Act of 2018 seeks to strike hemp-based CBD from the controlled substances list, making it easier for companies to market their stash.
Companies like Phivida Holdings — who signed a Global Digital Reseller-Supply Agreement to sell their CBD-infused beverages this year — along with many others, are starting to further pave the way to make “green” the official chill color of the masses.