The Hustle

Avocado guy goes viral again and other weird takes from the extremely wealthy

A plate of avocado toast sits on a wooden tray against a colorful background.

Australian real estate CEO Tim Gurner recently suggested that, because people have become “arrogant” and unwilling to work, the nation’s unemployment rate should pop 40%-50% — advocating for ~270k people losing their jobs.

“We need to see pain in the economy. We need to remind people that they work for the employer, not the other way around,” Gurner told the Australian Financial Review Property Summit this week.

That… went over poorly.

Australian Medical Association President Steve Robson called Gurner’s statement “breathtakingly irresponsible,” noting unemployment’s numerous associated health risks, and Financial Review eventually shut down replies.

Who is this guy, other than a Batman villain?

Tim Gurner (estimated net worth: $584m) went viral in 2017 when he said millennials could afford homes if they’d stop eating avocado toast — an instant classic meme that fully ignored the impact of a global recession and skyrocketing housing costs.

People were quick to point out that Gurner’s grandfather helped fund his first business, a gym, and his boss fronted $180k for Gurner’s first investment property.

Elsewhere in the news…

While funny…

… the virality of stories like these points to the widening gap between the haves and have-nots, and how out of touch these groups have become with one another.

And it’s not even the first time this year that CEOs have been called out for wildly callous comments or behavior. See also: the boss who praised an employee for selling his dog to return to office, or the CEO who told employees to leave “pity city.”

Would his plan even work? Well, it’s actually happier workers who are the most productive.

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