The Hustle 2018 Gift Guide

This Holiday Season, our team of product testers partnered with to make your gift giving as painless as possible. 27 of this season’s hottest gifts, hand-picked based on two characteristics: Price and Practicality.

Sasha Goldenson • November 19, 2018

The 30-year-old retirees

A growing number of young professionals are expediting the path to financial independence by living frugally and following the "4% rule."

Zachary Crockett • May 5, 2018

The botched Coca-Cola heist of 2006

Twelve years ago, a disgruntled Coca-Cola employee tried to sell top-secret Coke documents to Pepsi. The rest reads like something out of a bad spy novel.

Zachary Crockett • April 28, 2018

Sears screwed over a small-time wrench inventor — but he fought back

Dan Brown invented an award-winning tool that sold millions of units. Then he got in bed with the wrong hardware store.

Zachary Crockett • April 21, 2018

How the sharing economy makes us trust complete strangers

The sharing economy relies on the moral righteousness of strangers. And we deeply trust it — even when everything goes to hell.

Zachary Crockett • April 14, 2018

The rise and demise of the AAirpass, American Airlines’ $250k lifetime ticket

In the 1980s, American Airlines sold an unlimited, first-class ticket for life. But they didn't account for super-travelers like Jacques Vroom and Steve Rothstein.

Zachary Crockett • April 7, 2018

How a janitor at Frito-Lay ‘invented’ Flamin’ Hot Cheetos

Richard Montañez allegedly went from cleaning toilets to being one of the most respected execs in the food industry.

The Hustle • November 29, 2017

The man who sold shares of himself

What drove a man to give 805 investors complete control over his major life decisions?

Zachary Crockett • November 21, 2017

How the "King of Fake News" built his empire

Jestin Coler ran a fake news network that misled millions of Americans and netted him hundreds of thousands of dollars. And in his own words, “it wasn’t hard to do.”

Zachary Crockett • November 7, 2017

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