Brief - The Hustle

They said they would. And they bid. Comcast makes Fox a primo counter offer

Written by Wes Schlagenhauf | Jun 30, 2020 8:46:09 AM

As expected, Comcast unveiled a $65B bid for the majority of 21st Century Fox — less than 24 hours after AT&T was cleared to buy Time Warner.

Now, winter is here, and Comcast will be stepping into the ring with Disney, in what, if successful, would be the 3rd largest media deal ever.

The rules: No touching of the hair or face

Comcast’s all-cash $65B bid is 19% higher than Disney’s all-stock $52.4B, but that doesn’t necessarily mean it’s a shoo-in.

First they have to convince Fox, who shot down the media conglomerate’s previously higher bid as well, fearing it wouldn’t get approved by the DoJ. 

Which could still be the case…

But the DoJ’s recent approval of AT&T/Time Warner might leave Fox a little more bullish on Comcast’s prospects.

Or who knows, maybe Rupert Murdoch is more of an Avengers fan than a Broad City guy…