Hey everyone, I’m Dr. Parik Patel, BA, CFA, ACCA, Esq.
For those of you who don’t know me, I’m a Chartered Fin-meme Analyst (CFA) and Twitter’s most qualified fintwit account.
Today, I want to talk about my strategy around Twitter replies that helped me grow my account from 0 to ~390k followers in 18 months.
(You can read more on my journey here)
How to Twitter reply like a pro
The term “reply guy” typically has a bad rep.
Per Dictionary.com, one definition of the term is “a person who frequently and zealously responds to posts from famous people on Twitter.”
I zealously don’t agree with this characterization.
The Twitter reply function is a powerful engagement and growth tool.
It can also add humor and value for all on the platform, if wielded correctly.
Based on my experience, here are 5 ways to Twitter reply like a pro:
- Add something to the conversation
- Answer questions
- Don’t be afraid to show off you work
- Make meme templates go viral
- Keep people in line
1. Add something to the conversation
Ok, so Dictionary.com does bring up one valid point: a lot of people respond to famous Twitter accounts simply for the sake of responding to famous Twitter accounts.
If you’re going to do that, be sure to add something constructive to the conversation.
Whether that’s an insight, an anecdote or a joke.
Take @ElonMusk, who has 60m+ followers.
Most replies to his tweets are pretty blah.
Look how I add to the conversation with this zinger:
2. Answer questions
While Twitter is a great place to look at memes, you can improve everyone’s experience by answering questions.
Google says that 15% of its searches every day are brand new queries.
Twitter may not have that many new questions, but people are looking for answers and I’m happy to give them.
3. Don’t be afraid to show off your work
My account initially gained traction when I started providing in-depth equity research (I’m a CFA, not sure if I’ve mentioned this).
Here is one of my most popular tweets:
With this reputation in hand, I spend ~5 hours a day looking for finance-related tweets where I can add my analysis.
4. Make meme templates go viral
When someone tweets a good joke, I like to jump on top of it and give my own twist.
This serves 2 purposes:
- It helps bring attention to the original Twitter account (who deserves a laugh)
- I get to draft off of other people’s original work (win, win)
5. Keep people in line
Not all tweets are created equal.
Some should be deleted.
Don’t be afraid to reply to a tweet with “delete this” if there’s poor grammar or the content is incorrect.
This one account said samosas are only “an 8/10 food” (everyone knows they are 10/10)….so I put them in line:
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