In-game NFTs could be big business… and actually benefit gamers

Mythical Games raised $75m to create “Blanco Block Party,” an open-world game where players own the characters… as NFTs.

Juliet Bennett Rylah • June 11, 2021

Why time is Roblox’s secret weapon

Roblox is on a roll, thanks to hyper-engaged youths.

Jacob Cohen • May 11, 2021

Swimply, ‘Airbnb for pools,’ just raised $10m with plans for courts, theaters, and gyms

Bunim Laskin found his first customers using Google Maps. Today, Swimply sees 15-20k reservations a month.

Jacob Cohen • May 7, 2021

How binging Netflix may save F1 racing

F1 is a global phenomenon. Here’s how it used Netflix to grow even bigger.

Kolby Hatch • April 23, 2021

Media and talent giant Endeavor Group is going public… with an interesting board addition

The owner of talent agency WME and MMA sports league UFC is trying to go public for a second time...and it’s bringing Elon along for the ride.

Trung T. Phan • April 2, 2021

Amazon is using virtual pets to entice warehouse workers

Amazon wants to make its workers more efficient… by gamifying things.

Kolby Hatch • March 22, 2021

Looking to the future, Nintendo leverages its past

Nintendo’s beloved characters and enduring hardware have seen massive success. Now, it’s gearing up for the future.

Jacob Cohen • March 12, 2021

Yeardley Smith has voiced Lisa Simpson for 32 years. Now, she’s finding success in podcasting and on Instagram.

Smith tells us the story behind her hit true crime podcast (Small Town Dicks), the difference between TV and podcasting and her favorite show.

Trung T. Phan • March 4, 2021

Google’s gaming platform struggles, explained

Last year, Google was planning to hire thousands to make video games. It just shut down its in-house gaming studios.

Jacob Cohen • March 2, 2021

Kevin Hart’s Laugh Out Loud is making a big podcast push. Its President & COO Thai Randolph tells us why.

Plus: how they find talent, a request for a startup and Kevin Hart's crazy work ethic.

Trung T. Phan • January 27, 2021

GameStop’s Reddit-fueled rally, explained

Video game retailer GameStop is up more than 20x since March lows (and +79% in just the past 2 trading days). What’s going on?

Trung T. Phan • January 26, 2021

Streaming wars, 2021: Battle of the buttons

Streaming services are fighting for real estate on TV remotes… and it’s getting messy.

Jacob Cohen • January 20, 2021

Can you build a streaming service around one show?

The Office is the most popular streaming show on the internet. Can it help Peacock compete with the Netflixes of the world?

Trung T. Phan • January 15, 2021

Cyberpunk 2077: A $120m+ game that could be the industry’s biggest flop ever

Cyberpunk 2077 has been such a disaster that the game studio behind it (CD Projekt Red) has seen its stock fall 40%+ in recent weeks.

Trung T. Phan • December 22, 2020

What’s the most valuable NBA highlight?

NBA Top Shot -- a blockchain platform for NBA-licensed digital collectible highlights -- has seen $5m+ spent on its platform this year.

Trung T. Phan • December 21, 2020

Barnes & Noble is trying to write its last next chapter

James Daunt is turning around Barnes & Noble by… not being Amazon.

Jacob Cohen • December 9, 2020

The company helping celebrities break into China

East Goes Global works with leading Western celebrities (Britney Spears, Shawn Mendes, Jessie J, Will Smith) to grow their brands in China.

Trung T. Phan • December 8, 2020

Hollywood accounting, explained

WarnerMedia’s move to release its 2021 films straight to streaming means lower paydays for talent.

Trung T. Phan • December 8, 2020

For the very first time, Reddit revealed its user numbers

Reddit says it has 52m daily active users, which is growing but still pales in comparison to Facebook and Twitter.

Trung T. Phan • December 3, 2020

This $700m deal proves that collectible cards are no joke

Billionaire Steve Cohen and entrepreneur Nat Turner are taking Collectors Universe -- a 3rd party collectibles authentication service -- private.

Trung T. Phan • December 2, 2020

The video game Roblox is eye-ing an $8B+ IPO

Roblox has boomed during the pandemic, now it’s ready to take its virtual sandbox world public.

Trung T. Phan • November 25, 2020

What will sex robots do to society?

Sex robots have huge implications that we need to think harder about.

Trung T. Phan • November 12, 2020

Someone rescued the ‘this is fine’ dog and it’s hysterical

One of the most ubiquitous internet memes in recent years just got a post-election makeover.

Trung T. Phan • November 9, 2020

This gaming startup just rode the quarantine gaming wave to a $3.3B valuation

Gaming studio Scopely is just raised $340m to build out its IP library… possibly in prep for an IPO.

Rob Litterst • November 4, 2020

PlayStation and Xbox are making very different bets on the future of gaming

Microsoft lost to Sony in the previous round of the console wars. The company is responding with an entirely new strategy for its Xbox gaming division.

Trung T. Phan • September 28, 2020

Streaming services have completely given up on creative names

Welcome to the scourge of the streaming “+.”

Michael Waters • September 18, 2020

Can you build a business around internet pranks?

The latest drop from MSCHF is a viral-ready card game.

Michael Waters • September 17, 2020

Video game characters are taking over the pop charts

One of the top songs in the world right now features a bunch of League of Legends characters.

Michael Waters • September 15, 2020

Board games are starting to look a lot like video games

The board games will stream you now.

Michael Waters • September 10, 2020

Forget the stock market: Investors are pouring their money into old songs

Investment funds are making big bets on the nostalgia power of “Single Ladies.”

Michael Waters • September 10, 2020

Join 2M+ professionals getting the Hustle daily news brief

[email-submission-form button-text="Join Free" include-trends-opt-in="true" success-url="https://thehustle.co/new-thank-you-v2/" default-source="thehustleco" default-medium="home-exit-popup" default-campaign="home-page" form-id="exit-popup-general" optinmonster-conversion="true"]
<script type="text/javascript"> var onloadCallback = function() { grecaptcha.render('verify-your-humanity', { 'sitekey' : '6LdddrcZAAAAALyttpvOqiwQGwq5BNhgDz4tMQGE' }); }; function getCookieValue(a) { var b = document.cookie.match('(^|[^;]+)\\s*' + a + '\\s*=\\s*([^;]+)'); return b ? atob(decodeURIComponent(b.pop())) : ''; } function getCookie(name) { var cookieArr = document.cookie.split(";"); for(var i = 0; i < cookieArr.length; i++) { var cookiePair = cookieArr[i].split("="); if(name == cookiePair[0].trim()) { return decodeURIComponent(cookiePair[1]); } } return null; } function setHiddenFieldValue(wrappingDiv, searchParams, className, utmName, cookieName, defaultValue) { var el = wrappingDiv.getElementsByClassName(className)[0]; var existingVal = el.getAttribute('value'); if (utmName == 'ref') { var newVal = searchParams.get(utmName) || getCookie(cookieName); } else { var newVal = searchParams.get(utmName) || getCookieValue(cookieName); } if ((existingVal == null || existingVal == '' || existingVal == defaultValue) && (newVal != null && newVal != '')) { el.setAttribute('value', newVal); } } function setHiddenFieldValueFromUtm( wrappingDiv, searchParams, className, utmName, defaultValue ) { var el = wrappingDiv.getElementsByClassName(className)[0]; if (el != null) { var existingVal = el.getAttribute("value"); var newVal = searchParams.get(utmName); if (newVal != null && newVal != "") { el.setAttribute("value", newVal); } } } function initForm() { var wrappingDivs = document.getElementsByClassName('email-submission'); Array.prototype.forEach.call(wrappingDivs,wrappingDiv => { var sp = new URLSearchParams(window.location.search); setHiddenFieldValue(wrappingDiv, sp, 'funnel-source', 'utm_source', 'funnel_source', 'thehustleco'); setHiddenFieldValue(wrappingDiv, sp, 'funnel-campaign', 'utm_campaign', 'funnel_campaign', 'home-page'); setHiddenFieldValue(wrappingDiv, sp, 'funnel-medium', 'utm_medium', 'funnel_medium', 'home-exit-popup'); setHiddenFieldValue(wrappingDiv, sp, 'funnel-referral', 'ref', 'funnel_referral', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-a', 'a', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-c', 'c', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-o', 'o', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-oc', 'oc', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-e', 'e', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-f', 'f', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-r', 'r', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-t', 't', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-s1', 's1', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-s2', 's2', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-s3', 's3', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-s4', 's4', ''); setHiddenFieldValueFromUtm(wrappingDiv, sp, 'funnel-s5', 's5', ''); var error_message = getCookieValue('validate-email-message'); if (error_message && error_message.trim() != '') { var error = wrappingDiv.getElementsByClassName('funnel-error')[0]; var prev_email = getCookieValue('funnel_email'); error_message = prev_email + " is not valid. Please try again"; error.innerHTML = error_message; error.style = ''; } }); if (false) { initCaptchaFormV2(); } } function initCaptchaFormV2() { var v3RecaptchaResponseEl = document.getElementById('recaptcha-response-v3'); v3RecaptchaResponseEl.parentNode.removeChild(v3RecaptchaResponseEl); var wrappingDiv = document.getElementById('email-submission'); var subForm = wrappingDiv.getElementsByClassName('email-submission')[0]; var captchaVersion = document.createElement('input'); captchaVersion.class = 'g-recaptcha hidden-input'; captchaVersion.type = 'hidden'; captchaVersion.name = 'g-recaptcha-response-v2'; captchaVersion.value = 'true'; subForm.appendChild(captchaVersion); var captchaEl = document.createElement('div'); captchaEl.id = 'verify-your-humanity'; subForm.prepend(captchaEl); var captchaApiScriptEl = document.createElement('script'); captchaApiScriptEl.src = 'https://www.recaptcha.net/recaptcha/api.js?onload=onloadCallback&render=explicit'; captchaApiScriptEl.async = true; captchaApiScriptEl.defer = true; document.head.appendChild(captchaApiScriptEl); } window.addEventListener('DOMContentLoaded', (event) => { initForm(); }); if(typeof hp_interval == 'undefined') { var hp_interval = 0; var hp_ts = 0; var hp_try = 0; jQuery(document).ready(function ($) { hp_interval = setInterval(function(){ $('input.hp_ts').val(hp_ts); hp_ts += 1; if(hp_ts >= 180) { clearInterval(hp_interval); } },1000); $('.email-submission:not(.prevent-default)').submit(function (e) { var form = $(this); if(hp_ts < 3 && hp_try < 1) { e.preventDefault(); if (form.find('.email-form-submit-message').length < 1) { form.find('.email-form-wrap').after('<p class="email-form-submit-message" style="padding: 0em 1.5em;">Too fast! Are you a human? Try again please.</p>'); } hp_try += 1; hp_ts = 0; $('input.hp_try').val(hp_try); } }); }); } </script> <div class="email-signup" id=email-submission> <div class="funnel-error" style="display:none;"></div> <form class="email-submission " id="exit-popup-general" action="https://cms.thehustle.co/api/v1/contacts/wordpress_create" method="post" autocomplete="email"> <div class="email-form-wrap"> <input class="funnel-source hidden-input" type="hidden" name="source" value="thehustleco"> <input class="funnel-campaign hidden-input" type="hidden" name="campaign" value="home-page"> <input class="funnel-medium hidden-input" type="hidden" name="medium" value="home-exit-popup"> <input class="funnel-form-id hidden-input" type="hidden" name="form-id" value="exit-popup-general"> <input class="funnel-referral hidden-input" type="hidden" name="referral_code"> <input class="funnel-fail-url hidden-input" type="hidden" name="fail_url" value=""> <input class="funnel-ip-country-wordpress hidden-input" type="hidden" name="ip_country_wordpress" value="US"> <input class="funnel-submission-url hidden-input" type="hidden" name="submission_url" value="https://thehustle.co/tag/entertainment/page/3/"> <input class="funnel-a hidden-input" type="hidden" name="a" value=""> <input class="funnel-c hidden-input" type="hidden" name="c" value=""> <input class="funnel-o hidden-input" type="hidden" name="o" value=""> <input class="funnel-oc hidden-input" type="hidden" name="oc" value=""> <input class="funnel-e hidden-input" type="hidden" name="e" value=""> <input class="funnel-f hidden-input" type="hidden" name="f" value=""> <input class="funnel-r hidden-input" type="hidden" name="r" value=""> <input class="funnel-t hidden-input" type="hidden" name="t" value=""> <input class="funnel-s1 hidden-input" type="hidden" name="s1" value=""> <input class="funnel-s2 hidden-input" type="hidden" name="s2" value=""> <input class="funnel-s3 hidden-input" type="hidden" name="s3" value=""> <input class="funnel-s4 hidden-input" type="hidden" name="s4" value=""> <input class="funnel-s5 hidden-input" type="hidden" name="s5" value=""> <input class="funnel-success-url hidden-input" type="hidden" name="success_url" value="https://thehustle.co/new-thank-you-v2/"> <input id="recaptcha-response-v3" class="g-recaptcha hidden-input" type="hidden" name="g-recaptcha-response" value=""> <div class="signup-icon" style="display:none;"> <svg width="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M22 6c0-1.1-.9-2-2-2H4c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h16c1.1 0 2-.9 2-2V6Zm-2 0-8 5-8-5h16Zm0 12H4V8l8 5 8-5v10Z" fill="#848B92"></path></svg> </div> <input type="hidden" name="hp_ts" class="hp_ts" value="0"> <input type="hidden" name="hp_try" class="hp_try" value="0"> <input type="text" name="first_name" placeholder="Enter your name" value=""> <input class="signup-email" type="email" name="email" placeholder="Your email address" required autocomplete="email"> <input class="email-submit om-trigger-conversion" type="submit" value="Join Free"> </div> <div class="validate-mistake-emails-message" style="display:none;"></div> <div class="form-options" style="display:none"> <div class="form-options-wrap"> <div class="trends-opt-in"> <input id="trends_opt_in_email_submission" class="trends-opt-in-checkbox" type="checkbox" name="trends_opt_in"> <label for="trends_opt_in_email_submission" id="trends_opt_in_label" class="trends-opt-in-text">Yes, I’d like to receive additional marketing emails on hot business opportunities from Trends, by the Hustle.</label> </div> <div class="privacy-text"> <p>We're committed to your privacy. The Hustle uses the information you provide to contact you about our relevant content and services. You may unsubscribe from these communications at any time. For more information, check out our <a href="https://thehustle.co/privacy">Privacy Policy</a>.</p> </div> </div> </div> <div submit-success> <template type="amp-mustache"> <p class="c-message c-message--success">Thank you for subscribing.</p> </template> </div> <div submit-error> <template type="amp-mustache"> <p class="c-message c-message--failed">Your submission failed. Please try again!</p> </template> </div> </form> </div>