cereal sales

The cereal industry’s forecast has no added sugar

Sales are in long-term decline and breakfast trends don’t give any reason for hope.

Ben Berkley • September 25, 2023
A red coffin-shaped package with a yellow skull on it, reading “Paqui” and “One Chip Challenge” on a red background.

One chip, several problems

Brands can face consequences for dangerous marketing stunts. Paqui’s One Chip Challenge is just the latest.

Juliet Bennett Rylah • September 15, 2023
Eggo Brunch in a Jar Sippin’ Cream

L’Eggo my… booze in a jar?

Kellogg’s latest brand partnership is one part gross and one part genius.

Sara Friedman • August 23, 2023

The shroom boom is coming to the candy aisle

Already the hottest health and wellness trend, mushrooms now come in chocolate form.

Sara Friedman • August 17, 2023
Pop-Tarts and Crocs partnership

A Pop-Tarts and Crocs partnership exists because we’re all total suckers

“Finally, you can put Pop-Tarts on Crocs and Crocs on Pop-Tarts,” says an actual press release we couldn’t look away from.

Ben Berkley • August 15, 2023
vanilla beans

Why the world’s best vanilla is so easy to steal

A journey inside Mexico’s underground vanilla economy

Nathaniel Parish Flannery • August 11, 2023
Beyond Meat stock price over time

Investors in search of greener pastures look to lab-grown meat

Plus: Restaurants are sick of you bailing on reservations, Pixar’s big rebound, and more.

Jacob Cohen • August 7, 2023
hot dogs

Hot dogs are making their stand

You don’t have to go all Joey Chestnut to take advantage of National Hot Dog Month.

Ben Berkley • July 11, 2023
per capita consumption of beef and chicken

Holy cow, we’re eating a lot of chicken

Americans are increasingly wingin’ it. What’s that mean for the beef business?

Jacob Cohen • July 7, 2023
bedtime snacks

The business of bedtime snacks

Businesses are looking to lure bedtime snackers with better-for-you, sleep-promoting treats.

Juliet Bennett Rylah • June 30, 2023
McCormick spices

AI Was Behind Your Honey Hickory BBQ Rub All This Time

Flavoring giant McCormick & Co. capably plays the part of tech company.

Ben Berkley • June 14, 2023
Vita Coco stock

Coconut water quenching investors’ thirst for gains

Vita Coco, once limited to health food stores, aims for the mainstream.

Jacob Cohen • June 6, 2023
grilled cheese sandwich

Is American cheese due for a comeback?

American cheese is melty, but unloved. Can new recipes change that?

Juliet Bennett Rylah • May 30, 2023

How to barbecue in outer space

Space is tough. Design firm Nonfiction’s Space Culinary Lab solves for human food rituals in zero gravity.

Juliet Bennett Rylah • May 19, 2023

Cool beans? Not in America

The world loves beans — but not Americans, despite the fact that they’re cheap and nutritious.

Sara Friedman • May 18, 2023
olive oil prices over time

With more pressing concerns at hand, olive oil drama stirs on LinkedIn

Climate change has hurt olive production, stranding olive oil customers at a costly pit-y party.

Jacob Cohen • May 16, 2023
breakdown of lemon-lime soda market

Pepsi looks to chip away market share with Gen Z slang, and professional tongues

The soft-drink giant takes another run at rival Sprite’s lemon-lime dominance.

Jacob Cohen • April 25, 2023

Hershey bets on salty snacks to shake things up

When you have to buy two popcorn plants to keep up with demand, you know you’re doing something right.

Jacob Cohen • April 21, 2023
Taco Bell sign

Taco Bell’s innovation team could probably solve all the world’s woes if we asked them to

One doesn’t simply stumble into creating a Nacho Cheese Doritos Locos Tacos Supreme.

Ben Berkley • April 19, 2023

The company that turns rain into drinking water

Richard’s Rainwater collects and treats rainwater, which it bottles and sells. The company began with one man’s “tank town.”

Juliet Bennett Rylah • April 17, 2023

When it comes to craft beer, bad names are best

Craft beer roots against mass production and for authenticity. For consumers, negative branding reflects that.

Juliet Bennett Rylah • April 13, 2023
Monster Energy drink

Monster Energy thinks it owns the word ‘monster’

A game dev is calling out the energy-drink maker for objecting any time a company wants to use the word “monster.”

Juliet Bennett Rylah • April 12, 2023
bubble tea growth

Chai-ching: Bubble tea is brewing up serious profits in the US

The beverage’s entry into the US market appears to be a boba-fide success.

Jacob Cohen • April 4, 2023
breaded chicken sandwiches ordered by year

Chick-fil-A gears up for global domination

Get ready, Europe and Asia.

Jacob Cohen • March 13, 2023

Where are the Girl Scout cookies?

A Girl Scout cookie shortage has resellers hawking boxes for up to $35 each.

Juliet Bennett Rylah • March 9, 2023

Home canning is making a comeback

Canning boomed during the 2008 recession and covid lockdowns. Amid modern inflation woes, it’s happening again.

Sara Friedman • February 23, 2023

Gross pranksters hit sushi sales

A video of someone licking a soy sauce bottle caused a sushi restaurant’s parent company’s shares to dip.

Juliet Bennett Rylah • February 15, 2023

Peep this: The enduring legacy of a marshmallow chick

It once took 27 hours to make a Peep. Today, the company churns out 5.5m daily.

Sara Friedman • February 9, 2023

Michroma wants to disrupt food coloring

Its product, while fascinating, is oddly reminiscent of HBO’s “The Last of Us.”

Jacob Cohen • February 9, 2023

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