A young girl with curly hair wearing over-ear headphones and smiling on a blue background.

Companies are prioritizing accessibility with sensory-friendly offerings

From retailers to travel companies, brands are imagining a more equitable future.

Sara Friedman • November 13, 2023
A man and a woman in copper tubs filled with ice cubes.

Cold plunges are going corporate

The obsession with ice baths reaches new depths.

Sara Friedman • October 26, 2023
The structure of testosterone on a red and black background.

Cold plunges and testosterone parties

Tech bros are into testosterone parties now.

Ben Berkley • October 3, 2023
medications pricing chart

Weight loss drugs and the pre-existing condition of being American

Ozempic, Wegovy, and Mounjaro continue to rise in popularity despite lagging insurance coverage.

Ben Berkley • September 15, 2023
A bar chart showing an upward trend in male cosmetic procedures.

‘Brotox’ is just one sliver of the men’s cosmetic procedure boom

Aesthetic treatments have long been associated with women, but men are catching on to trending beautification procedures.

Ben Berkley • September 1, 2023
Kratom leaves

What’s kratom, and why is it in trouble?

Kratom has become popular among users who say it boosts their mood and reduces pain. But it’s not always safe.

Juliet Bennett Rylah • July 26, 2023

Is wellness the new airline miles?

Ness is a new credit card company that rewards members for health and wellness purchases.

Juliet Bennett Rylah • May 12, 2023

Can games protect our brains?

Brain training games that require quick recall may delay or prevent dementia.

Juliet Bennett Rylah • September 21, 2022

WFH? What about… work from gym?

Modern private clubs are rolling work and workouts into one membership.

Juliet Bennett Rylah • August 18, 2022

The psychedelic mushroom biz is simmering

Like cannabis, several municipalities are likely to legalize magic mushrooms. Entrepreneurs are getting ready.

Juliet Bennett Rylah • July 25, 2022

Why are women’s health ads getting rejected?

Women’s health startups are struggling to get ads on social media platforms.

Juliet Bennett Rylah • June 10, 2022

This startup re-engineered the tampon

Two athletes and product engineers redesigned the tampon to reduce leaks and absorb evenly.

Juliet Bennett Rylah • June 1, 2022

The DOJ is scrutinizing mental health startup Cerebral

Cerebral prescribed stimulants to patients online for ADHD, but the government is now investigating its practices.

Juliet Bennett Rylah • May 12, 2022

Are wearables the future of health care?

Wearables have evolved way beyond counting steps.

Rob Litterst • May 10, 2022

CBD is freakin’ everywhere

People of all ages are using more CBD than pre-pandemic.

Rob Litterst • April 29, 2022

The evolution of gummy bears

In 100 years, we’ve gone from gummy bears to gummy everything.

Rob Litterst • April 28, 2022

The $12B+ sleep industry, explained

Lack of sleep costs the American economy up to $400B a year.

Trung T. Phan • February 16, 2022

Peloton’s problems have gone from bad to worse

Declining demand for home fitness has caused Peloton to halt production, and shed $40B in value in the last year.

Rob Litterst • January 24, 2022

Rebundle makes sustainable hair extensions out of plants

Synthetic hair can be itchy and it creates plastic waste. Enter Rebundle, the company that makes extensions from plants.

Juliet Bennett Rylah • January 20, 2022

Nike sues Lululemon over sports tech patents

Nike sues Lululemon over activity-tracking tech in the Mirror Home Gym. Lululemon is already duking it out with Peloton.

Juliet Bennett Rylah • January 10, 2022

Peloton vs. Lululemon, explained

Peloton and Lululemon are volleying lawsuits at each other over fitness apparel.

Juliet Bennett Rylah • December 3, 2021

Why is Johnson & Johnson splitting up?

J&J is splitting its consumer products (~$15B sales) division from its pharma and medical devices ($77B) divisions.

Trung T. Phan • November 15, 2021

Squire, a barbershop booking app, is proving barbershops are big business

Squire, a $750m barbershop booking app, is on the cusp of unicorn status and proving barbershops are big business.

Rob Litterst • November 3, 2021

Mindbody’s acquisition of ClassPass is a bet on in-person fitness bouncing back

Mindbody acquired ClassPass, and both studios and consumers will benefit from the combined entity.

Rob Litterst • October 15, 2021

Can a brain implant cure depression?

A brain implant that zapped a patient ~300x a day helped to treat depression. Is this approach scalable?

Trung T. Phan • October 6, 2021

Hair transplant is huge business

Barber Surgeons Guild specializes in follicular unit extraction (FUE), which uses robot tech to restore hair.

Trung T. Phan • September 28, 2021

Peloton was winning the pandemic, but a series of fumbles have slowed its growth

Peloton, an early pandemic winner, posted losses and lower-than-expected forecasts in its recent earnings call due to a series of problems.

Rob Litterst • September 1, 2021

Ginger and Headspace are making a gigantic mental health platform

Headspace and Ginger are merging to form Headspace Health, a digital mental health platform.

Juliet Bennett Rylah • August 31, 2021

Disability-friendly clothing is a hot (and inclusive) retail trend

Big brands are getting into adaptive clothing -- clothes with design features that help people with disabilities.

Juliet Bennett Rylah • August 12, 2021

Tripp raises $11m for psychedelic VR meditation

VR is still searching for a “killer app.” Is mindfulness and meditation the answer?

Juliet Bennett Rylah • June 29, 2021

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