Subscriptions are old news. Enter “presubscriptions.”
A publishing startup that set out to help parents tackle tough topics was a surprise success this spring.
They’re busting teenage angst as ruthlessly as Dr. Pimple Popper.
Countdown clocks, “low-stock” labels: Inside the world of corporate peer pressure.
KFC’s new kicks look like -- and smell like -- fried chicken.
OpenAI’s latest tool brings smarter AI to the masses.
Welcome to the first edition of our new careers series.
Brands everywhere posted black squares to their feeds -- but critics said their posts did more harm than good.
A family magazine in India jolted quarantine-era circulation with a throwback add-on called a covermount.
Insurance startup Lemonade is entering a fight with T-Mobile’s parent company over its use of the color magenta.
Porsche, Armani, and other luxury brands are selling real estate to vacationing consumers who are looking for convenience.
Lexicon Branding uses cutting-edge ‘sound science’ to help companies ranging from consumer giants to brand-new startups pick the nicest names.
Ad agencies are struggling as more and more marketers are moving their creative strategies in-house, leaving little to no use for ad agencies who have been nickel and diming them for decades.
As it auctions off its IP, bankrupt Toys ‘R’ Us reveals it owned some explicit domain names such as KinkyToys‘R’Us.com.