You’ve heard of pizza in 30 minutes or less, but what about groceries in 15 minutes?
Enter Jokr, a grocery delivery platform that just raised $170m to do just that, per TechCrunch.
Founder and CEO Ralf Wenzel says the goal is to be a “more sustainable” Amazon “that appreciates local areas and products.”
How it works
- Customers download the Jokr app, browse groceries and household goods, and pay.
- “Pickers” pack the order at the nearest hub, then “riders” take off on a branded bike or scooter to deliver in ~15 minutes.
Jokr only launched ~4 months ago and has 100 hubs in 7 countries across the Americas and Europe. It hopes to double hubs by year’s end.
And unlike many similar services, most Jokr riders are full-time employees and not gig workers, per Bloomberg.
The quick-delivery model works for urban areas…
… where several small hubs with low overhead can supply couriers on bikes or scooters who quickly navigate the streets.
Reporter Anne Kadet tried 3 such services in New York City, including Jokr. She found they all made good on their quick delivery promises.
Her only complaint was the smaller selections — ~2k-3k items compared to a grocery store’s 10k+. Still, a service that brings you groceries as fast as you can preheat an oven is pretty sweet.
