Sara Friedman

Sara Friedman is a senior writer at The Hustle and joined HubSpot Media in 2021. She’s been reporting on business, technology, and fine art for the last decade, and is currently based in Boston.

The booming business behind these viral plush dolls didn't come to play

There’s a new toy casting a massive shadow over Hello Kitty and Barbie.

Sara Friedman

5/18/25

Highly Recommended

I can’t believe it’s not butter from a cow

Sara Friedman

5/11/25

Chew this over: Food waste could be the answer to alternative fabrics

Sara Friedman

5/4/25

When did every aisle become the protein aisle?

Sara Friedman

4/27/25

All aboard the cruise ship: Young travelers are setting sail

Once the travel choice for an older crowd, cruises are making their comeback.

Sara Friedman
Updated 4/20/25
Name, image, likeness, and a whole lotta cash

The NIL industry is big business, and startups are cashing in.

Sara Friedman
Updated 4/13/25
Sustainable lumber? That wood be cool

Startup Cambium is working to bring the outdated wood industry into a high-tech future.

Sara Friedman
Updated 4/6/25
AI made that rug… and those earrings

Generative AI is speeding up the product creation process for creatives.

Sara Friedman
Updated 3/31/25