The environmental cost of fast fashion

Fast fashion allows consumers to get trendy clothes for cheap, but it's leaving a devastating impact on the environment.

Rob Litterst • September 23, 2021

Allbirds, Silicon Valley’s favorite shoe company, has filed for an IPO

Allbirds, the sustainable shoemaker, filed for an IPO, calling it the 1st sustainable public equity offering.

Rob Litterst • September 3, 2021

How ‘metafabric’ could combat climate change and help you shvitz less

Metafabric can reflect sunlight and keep you cool, meaning less heat injuries and reliance on AC.

Juliet Bennett Rylah • August 26, 2021

Disability-friendly clothing is a hot (and inclusive) retail trend

Big brands are getting into adaptive clothing -- clothes with design features that help people with disabilities.

Juliet Bennett Rylah • August 12, 2021

Depop helps teens make bank by selling old shirts. Here’s how.

Gen Z teens are taking their talents to Depop and making big money flipping vintage items.

Rob Litterst • August 4, 2021

Denim’s back, but with way-back styles

Pandemic pounds are leading consumers to buy looser fitting (and often old-school-looking) jeans.

Juliet Bennett Rylah • June 30, 2021

Victoria’s Secret trades its Angels for a more inclusive ‘Collective’

To stay culturally relevant and compete with upstarts, Victoria’s Secret is embracing new trends, including athleisure and body positivity.

Juliet Bennett Rylah • June 21, 2021

H&M, Adidas, and Nike are facing boycotts in China. Why?

Labor practices in the cotton industry in China’s Xinjiang region have become a hot point for global fashion brands.

Trung T. Phan • April 6, 2021

Chemicals are used widely in activewear. Meet the startups creating natural alternatives.

Evolved By Nature is commercializing “liquid silk” as a natural alternative for activewear, and Gentrue just started selling gear using the technology.

Trung T. Phan • March 1, 2021

How’s Rihanna’s fashion empire going?

Rihanna’s Fenty clothing line (in collab with LVMH) is shuttering. The rest of her Fenty lines are going strong.

Shelley Tang • February 12, 2021

Crocs had a massive 2020. How?

Crocs may be ugly, but the foam clog’s financials are hot.

Jacob Cohen • January 13, 2021

Supreme’s most expensive items

Some of the most expensive Supreme items on the marketplace Grailed.

Trung T. Phan • November 11, 2020
Nike Logo

Fadeaway: Nike’s latest pivot is bad for brick-and- mortar retail

Nike announced it’s ending partnerships with brands totalling ~1k stores. What does this say about the apparel giant’s strategy road map?

Caroline Dohack • September 1, 2020

Confusing clothes sizes have inspired a new market for fit-finding services

A group of startups wants to make it easier to find the perfect fit in clothes. Some say we won’t even have clothing sizes in the future.

Mark Dent • December 17, 2019

Victoria’s Secret cancels its fashion show, in bid to remain culturally relevant

Victoria’s Secret’s signature event is cancelled, largely due to ongoing criticism about the company’s objectification of women.

Mia Sullivan • November 25, 2019

Digital clothes are fashion’s freaky new frontier

A company called Carlings is one of several to offer “digital clothing.”

Conor Grant • November 25, 2019

Department stores hope used clothes will revitalize sales

J.C. Penney, Macy’s, and other retailers are partnering with clothing resale startups to attract more foot traffic.

Conor Grant • August 21, 2019

How did Carter’s, a 154-year-old retailer, become the biggest biz in kids’ clothing?

The venerated Carter’s clothing company continues to dominate the kid’s clothing market as competitors struggle.

Conor Grant • July 30, 2019

Rent the Runway becomes a fashion unicorn

Rent the Runway just raised $125m, making the clothing rental subscription company a new unicorn.

Wes Schlagenhauf • March 22, 2019

Direct-to-consumer bra biz ThirdLove raises $55m to prove it knows Victoria’s Secret

The direct-to-consumer bra company ThirdLove raised $55m to expand its business to take on rival Victoria’s Secret.

Conor Grant • February 27, 2019

Nike has finally achieved its decade-long dream: an auto-lacing smart shoe

Nike plans to release the world’s first high-performance, digitally connected smart shoe for ballers in February.

Wes Schlagenhauf • January 16, 2019

Patagonia doubles down on ‘morality marketing’ with endorsement of 2 senators

Patagonia doubled down on its political activism by endorsing 2 candidates for Senate, but it’s a strategy that works better for some brands than others.

Conor Grant • October 22, 2018

Levi’s is back on top after a strong 2017, and a big Q1

Levi’s put up their biggest year in a decade and boosted sales 22% in Q1 2018. And they’ve come along way from their early aughts slump.

Wes Schlagenhauf • May 2, 2018

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